British sprinter Amy Hunt has become one of several female athletes to criticise a controversial betting advert featuring actress Sydney Sweeney.
Hunt addressed Sweeney directly with the message: “this is what women in sport look like”, placing herself among the sportswomen who have objected to the advert.
The advert, which stars Sweeney, has drawn criticism from a range of female athletes. The supplied material does not name the other athletes involved or set out the full details of the campaign, but identifies the promotion as a betting advert and describes it as controversial.
Hunt’s intervention is significant because it adds the voice of a British track athlete to the reaction surrounding the campaign. Her comment presents the issue as one connected to the representation of women in sport.
No further response from Sweeney or from those behind the advert is included in the supplied material. The latest known position is that Hunt is among the athletes publicly criticising the campaign following its appearance.